Gah! The past few weeks have been uber stressful and absolutely filled with uncertainty. For some time now, I have caused a few clients confusion. Well, not on purpose of course. There is a photographer, just south of the border, who has the same name! Total shocker to the girl who grew up wishing for a ‘normal’ name. You know, one of those popular names you can get on Christmas ornaments or in souvenir shops – yea, those ones. Back to the issue at hand . . . given that we shared a name – and profession! – I could only reserve certain things with my name. So I had some things reading Tonya Roberts Photography and some reading Tonya Roberts Photographer. Hello Business 101 – you cannot operate a successful business smoothly with two names!
I knew I needed to change my business name, but to what exactly – I had no idea. I am a bride-to-be who will be taking her husband’s name, but that just didn’t roll off the tongue quite right. Then I considered tossing my name out all together and getting creative buuut I didn’t like that either. I love being attached to my work. I love how I can be scrolling through social media, see an image and know who created it without even having to look. So what does one do?
Cue the drum solo . . .
Ditch the last name entirely! That’s right. I’ve decided to drop the last name and pick up my middle name – a name, once again, spelt differently. This time, however, it allowed me access to alllll of the domains I wanted – YaY for unpopular names!
Then came the nauseating fear. Starting over. God it still gives me butterflies. I made the leap. Secured a new Facebook page, Twitter and Instagram accounts and a new Blog domain – all during finals week. It caused sleepless nights and a very cranky Tonya. After several days of trying to recreate my blog under a new domain name, I simply emailed WordPress out of pure frustration and desperation.
They simply swapped out the domain names for me so I could keep my little slice of Heaven just the way it was with a pretty new name! They have my ETERNAL gratitude!! No more sleepless nights – except for the excitement – and no more wasted hours. I can refocus on my wonderful clients and continue booking, booking, booking! I’m working to redo the new logo – but that’s a minor tweak! I’m working to do the same with Facebook, but I’m not sure if it will be such a smooth transition – finger crossed! I’m hoping to make this as easy and smooth a transition for my clients as I possibly can.
So here’s to new beginnings. May they be exciting, breathtaking, nauseously invigorating, and incredibly successful!!